Agent Training Center

You write it once.
The agents read it.

Your value proposition, verticals and persona cards live here, so verdicts, research and plays start from your words.

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What the agents know about you lives here

The agents do not guess what you sell or who you sell to. They read it here, in parts you write and own.

3 parts, 1 place

What you sell

Your value proposition, drafted from your website and PDFs and edited by you. It reaches the agents when you publish it.

Who fits

Your verticals. Each carries its own qualification rows and decides which research runs on its accounts.

Who you sell to

Your persona cards, 1 per role. They decide which contacts qualify and which plays run on them.

This is the side you fill in. What a rep gets from it is on Sales reps.

Value proposition

Start from your website and PDFs, not a blank page

Add your website and your PDFs as sources, and the sections are drafted from them. You edit each section in your own words, and nothing reaches an agent until you publish.

Publishing

Publish a change and your next run has it

Account Planning and Website Finder read the published version on every run, scheduled ones included, and every persona card is queued to be rewritten against it. You see what syncs and what it costs in credits before you confirm. Play and research instructions keep their version until you regenerate them.

Verticals

A fit verdict points at a rule you wrote

Each vertical carries its own qualification rows, and Account Qualification answers them for every account, so you can see which row an account failed. The same vertical decides which research questions run on its accounts.

Persona cards

Eva writes a persona card from what you sell

Ask in words and she reads your value proposition, writes the card and assigns it to the verticals you name. The cards decide which contacts qualify, which research questions a contact gets and which plays run on them.

Eva, anywhere

Your team works with Eva anywhere, not only in Evergrowth

It is the same Eva as in the workspace, with each rep's own permissions, and her answers link back to the workspace.

  • Slack
  • Microsoft Teams
  • ChatGPT
  • Claude
  • Microsoft 365 Copilot

In Slack and Microsoft Teams

In Slack, a rep sends her a direct message or mentions her in a channel. In Teams, she answers in direct messages. Eva in Slack and Teams

In ChatGPT, Claude and Copilot

The Evergrowth connector brings Eva in through MCP. Before she launches anything, she shows the cost and asks. Eva in ChatGPT, Claude and Copilot

See which agent reads which part

Each agent reads some of the 3, and 1 reads none. This is what each one takes from the training center when it runs.

AgentReadsWhat it does with it
Website FinderValue propositionReads what you sell when a company name could belong to more than one company.
Account QualificationVerticalsAnswers the qualification rows of the account's vertical.
Account ResearchVerticalsRuns the research questions assigned to the account's vertical.
Contact FinderPersona cardsFinds contacts per persona, when you run it by persona.
Contact QualificationPersona cardsJudges each contact against your persona cards.
Contact ResearchPersona cardsRuns the research questions that match the contact's persona.
Account PlanningValue proposition, persona cardsWrites the plan from your value proposition and each contact's persona.
Play CopywritingValue proposition, persona cardsPlays are written from your value proposition and run only on contacts whose persona they target.
Email/Phone FinderNoneFinds verified emails and phone numbers. It reads none of the 3.

ARIS set up its training center first

Their words, not ours. ARIS loaded its value proposition, ICPs and personas before anything else, and the contact finding and research that followed ran on them.

“Once we uploaded our value proposition, ICPs, and personas, Evergrowth could begin finding the right contacts and surfacing buying signals for account-planning.”

Sven Roeleven Sven Roeleven, SVP Solution Management, ARIS
See how ARIS rolled it out
Custom signals
Built niche Research Signal Agents (e.g. on-prem vs SaaS buyers)
Global rollout
Structured training, regional webinars, and onboarding embedded
What your security team will ask

  • Never used to train models

    Your CRM data, research outputs and agent activity are never used to train or fine-tune models. Not by us, not by our providers.

  • Your workspace is isolated

    Each workspace is logically isolated, so your data is never accessible to another customer.

  • You control retention

    If you cancel, your data is returned or deleted, your choice. If you make no request, all personal data is permanently deleted within 30 calendar days.

SOC 2 audited. ISO 27001 certified. GDPR compliant. The detail, the sub-processors and the DPA are on Security and trust.

Your material stays yours

Under the MSA, everything you upload and everything the agents produce from it is yours.

SOC 2Audited
ISO 27001Certified
GDPRCompliant

See your own training center filled in

We will walk your RevOps lead through the value proposition, the verticals and the persona cards on a real workspace, and what a published change reaches.

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