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Evergrowth Blog

Perspectives on AI-driven GTM strategies, agentic workflows, and modern revenue operations.

The six dimensions of agentic GTM teams framework from JB Daguené's RevOps Festival London keynote
Keynote

The 6 Dimensions of Agentic GTM Teams

Positioning, agents and tools, TAM and playbooks, top of funnel, change management, future proofing: the six dimension audit we run before implementing agentic AI on any GTM team.

JB DaguenéJB Daguené
Jul 23, 2026 · 13 min read
The Anti-AI SDR Manifesto: AI SDR is spam with a better grammar checker
Opinion

The Anti-AI SDR Manifesto

AI SDR is not AI. It's spam with a better grammar checker. A manifesto on why GenAI on top of broken data is killing the sales profession, and what should replace it.

JB DaguenéJB Daguené
May 15, 2026 · 14 min read
MEDDIC, MEDDPICC, and SPICED methodology adoption with GTM agents
Guide

How GTM Agents Make MEDDIC, MEDDPICC, and SPICED Stick

Sales methodologies don't fail at logic. They fail at adoption. Here's how GTM agents embed MEDDIC, MEDDPICC, and SPICED into account plans, call tracks, and follow-ups reps actually use.

James InceJames Ince
May 15, 2026 · 12 min read
List building before and after AI: same logic, different scale
Guide

List building before AI, list building after AI. Same logic, different scale.

Where lists come from, why most of your TAM is already in your CRM, why top-of-funnel disqualification is the most expensive misallocation, and why the leverage finally caught up with the craft.

JB DaguenéJB Daguené
May 12, 2026 · 14 min read
Cold calling playbook thumbnail with a cold-call intelligence dashboard and 28% connect rate
Guide

How to scale cold calling: the 5-step playbook (and why it works better than email)

Cold calling didn't stop scaling. The pre-call research did. Now that agents do the homework, here's the 5-step playbook our team runs every day.

JB DaguenéJB Daguené
May 1, 2026 · 7 min read
Two sales motions side by side: high-velocity ranked queue with research scores, and an enterprise account with its buying committee mapped, Evergrowth
Opinion

High-velocity or enterprise: AI augmentation works for both. AI automation kills both.

Two completely different sales motions. Two completely different definitions of what good looks like. One thing that will ruin both of them.

JB DaguenéJB Daguené
Apr 26, 2026 · 11 min read
Clay alternatives for RevOps and CROs, Evergrowth
Opinion

Clay Alternatives: What RevOps and CROs Should Really Be Evaluating

Clay is a good product. The model around it, one operator, a paid agency partner when it breaks, is the part worth questioning. An honest landscape of Clay alternatives for senior buyers.

James Alexander InceJames Alexander Ince
Apr 19, 2026 · 11 min read
AI sales tools categorized by function in the modern GTM stack
Guide

Best AI Sales Tools in 2026: A Category-by-Category Buyer's Guide

Not all AI sales tools solve the same problem. Here's how the 2026 categories compare, and where Evergrowth's agentic GTM workspace fits in.

James Alexander InceJames Alexander Ince
Apr 10, 2026 · 13 min read
The two-gate compliance model, ICP gate and persona gate filtering contacts into qualified leads.
Guide

GDPR Compliance for B2B Outbound Sales: The Practitioner's Guide (2026 Edition)

The practical GDPR guide for B2B outbound sales, updated for 2026. How agentic GTM workflows turn compliance into architecture with ICP and persona gates.

JB DaguenéJB Daguené
Apr 9, 2026 · 18 min read